Monday, 25 February 2013

what is Culturally Customized websites?

A website that reflects complete "immersion" in the culture of the target market. Cultural Customization is an basic step for reaching a global audience with your website, and should be completed as a part of websites translation and website localization. while many websites owners treat this step as optional, it should be treated as integral.
A website that address three levels of cultural adaptation; perception, symbolism, and behavior.
A website that goes beyond simple translation and cosmetic adaptation when targeting different countries or cultures.
In short, Cultural Customization begins where basic "localization" ends.
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